Why Do We All Need Subtitles Now?
There is an answer, but it’s more complex than you might think
I don’t know about you, but I can’t stream anything these days without using subtitles. If it wasn’t for the fact my wife does the same, I’d think I was developing a hearing problem.
Turns out we’re not alone.
Research conducted by StageText showed that 4 out of 5 viewers aged 18–25 use subtitles all or part of the time. So what’s happening? Is there a genetic mutation that’s preventing new generations from understanding dialogue?
Fortunately, no. The actual reason is as layered as it is technical.
Big mics, bigger voices
Ever wonder why old Hollywood performances seem to have a completely different style — more theatrical or overblown? Well, technology is a deciding factor. In the early days of sound recording, mics were wired, bulky, temperamental, and often required creative solutions to be hidden. What’s more, actors had to always be conscious of the mic’s position and ensure they projected their voices towards it. To add to the already challenging prospect of technicians, all these sounds could only be recorded onto one track no matter how many performers were in a scene.